Hypocrisy and Self-Interest of
the Media
30 October 2002
“America,
like Australia, needs informed and critical citizens rather more than
it needs unthinking flag-wavers” editorialised The Canberra Times
recently, and I thoroughly agree. Further along, it opined that “
. . . many [politicians] are in the process of tearing down many of the
established institutions and conventions”, and I applaud.
Yes indeed, these are tough and welcome words. However I think we
would be hearing both sentiments a lot more often if our media better
reflected the current spectrum of public opinion. I think also that the
editorial’s words carry some even tougher implications that perhaps The
Canberra Times, and all Australians, could reflect more upon.
For example, if many of our politicians are tearing down our
institutions and conventions, what does that make them?
Radicals? Perhaps even anti-democratic? If a gang of leftie
extremists hijacked the parliament and the civil service and trampled
our democratic institutions, there would be a hue and cry, and possibly
civil insurrection. However if a gang of righties, no less
extreme, accomplish the same by stealth, what happens?
Nothing. We shrug lamely and make a few cynical comments to our
friends.
Is it not polite to speak such thoughts? I have tried before to
argue in these pages that the Prime Minister of Australia is in fact an
extremist and a subversive, because his policies are an extreme and
simplistic parody of once-defensible ideas, and because he tramples any
democratic institution that interferes with his grasp on power.
That is an issue that I might explore further on another occasion.
Regular readers will know that my opinion pieces have been published
occasionally in these pages, and my batting average over a long period
is probably something over fifty percent of the articles I have
submitted. So far my batting average on the subversive Prime
Minister thesis is zero out of three. Perhaps I had three bad
days in a row.
Perhaps I had another three bad days in a row when I wrote letters to
the editor that questioned the ownership structure that dominates
Australia’s media, and proposed an alternative, neither socialist nor
capitalist. None of those letters made it into print
either. Why would they, because I argue directly against the
interest of the present owners of The
Canberra Times. How dedicated are they, really, to the
fine sentiments of the quoted editorial?
Would you let some stranger from another town control your family’s
dinner-time conversation, deciding whose comments will be heard and
whose not? Would you tolerate him adding his own comments, and
those of other self-serving strangers, whether you want them or not?
I pose these questions in this way because conversation is a
distinctively human attribute. Language is fundamental to who we
are. Talking is our social glue, our social medium, our way of
organising ourselves into groups, tribes, societies,
civilisations. And what are the media but a technological means
of extending the human conversation to accommodate millions, however
imperfectly.
So, why ever have we allowed our larger social conversation to be
“owned” by a few individuals? There are some social functions
that are deemed too important and too sensitive to be left to the
free-for-alls of commerce or politics, and they are given special
status, processes and protections. The courts are an outstanding
example. Our social conversation, it seems to me, is at least as
fundamental and sensitive as our legal system and deserves similarly
special treatment.
The crucial feature of the social conversation is that it is OUR
conversation, not Rupert Murdoch’s and not the government’s.
Therefore WE should own the media, directly. How could we
accomplish this? There will be no perfect solution, but a much
better approximation would be to disperse the ownership of each media
unit widely through the community it serves.
For example, The Canberra Times
could be owned by people resident in the ACT, or some defined local
region. No individual could own more than a very small
percentage, such as point one percent. Shareholders and
stakeholders would thus be in the same community.
The ACT community could then directly influence the balance between,
for example, information and sensation, or between subscriptions and
advertising revenue. The
Canberra Times could be much more of the community organ that it
has generally made some effort to be, at least in the past.
There would be risks and difficulties in this ownership model, but they
pale before the absurdity of our social conversation being controlled
and severely distorted by a handful of rich men.
If the bottom line for our media was to inform and comment rather than
to profit through sensationalism, then unworthy politicians could not
so easily divide us and drive us to extremes. How much of the
destuctively adversarial nature of our politics is due to media that
thrive on and profit from trumpeting the most extreme views and
cultivating conflict at every opportunity?
If Australians and Americans knew more about the malign consequences
around the world of financial and corporate globalism, or of the sordid
dealings of our foreign and secret services acting in their name, would
they support the oxymoronic “war on terrorism”? Would they be
more alert to the real motives – oil, empire and revenge – behind
President Bush’s prospective invasion of Iraq?
At home, would legal asylum seekers have been so readily demonised as
illegal queue jumpers, undesirables and potential terrorists, if our
media were not run for the profit and power of a few? Would our
Moslem Australians sleep easier at night?
Would the decent voices of decent Australians be heard again, over the
self-serving posturing of moral and intellectual midgets, people who
have never had a glimmering of understanding of the real depth and
implication of the word “democracy”?